That’s So Markham
Celebrating great beer from a great city.
Rouge River Brewing needed some help building brand awareness and getting more people inside the taproom trying their award-winning beers.
Craft beer is as much about community as it is about beer. As a Markham local-owned business, we wanted to further endear Rouge River Brewing to it’s fellow locals. So, we created a social campaign that celebrated unique things about Markham life.
The ads led to a microsite where visitors could take a quiz to prove they’re from Markham and unlock a discount at the taproom.
Featured in:
Global Crushie Award for Social Media (Best in Show) at the Craft Beer Marketing Awards
