Archives: Case Studies
HSBC – Make Your Money Work Harder
Putting money to work… literally. HSBC came to Us to help make their high rate savings offer stand out from the competition, so we created a character that couldn’t be missed. With a High Rate Savings Account from HSBC, your money works harder for you. That’s why we brought Money to life and put him…
Tilray – Take Back Control
Helping women take back control of their healthcare. Tilray Medical was looking for a way to connect with and sign-up new medical cannabis patients. In a time when women were feeling less in control of their healthcare needs, we positioned Tilray medical as an opportunity for women to be a partner in their medical journey,…
HSBC – We Know Your World
Showing businesses we speak their language. HSBC Canada needed help building their reputation and customer base among Canadian businesses. So, we created a platform that shows that HSBC knows their world unlike any other bank. Through industry specific language and visuals, we created a platform that spoke directly to Canadian businesses, in a way only…
Rouge River – That’s So Markham
Celebrating great beer from a great city. Rouge River Brewing needed some help building brand awareness and getting more people inside the taproom trying their award-winning beers. Craft beer is as much about community as it is about beer. As a Markham local-owned business, we wanted to further endear Rouge River Brewing to it’s fellow…
Plantchek – Branding
Putting our branding skills to the (cannabis) test. Plantchek approached Us to help brand and launch their cannabis home testing kits. These tests are targeted to cannabis connoisseurs and homegrowers who want to test the THC and CBD potency of their products. We created the branding from start to finish. This included naming, writing, logo…
Drysol – Drysolidarity
Showing that sweat is nothing to be embarrassed about. Drysol came to Us looking for a better way to connect with hyperhidrosis sufferers and build brand awareness. Hyperhidrosis (excessive sweating) affects approximately 950,000 Canadians, yet stigma around sweat discourages sufferers from speaking about it and seeking help. Our solution to help end this stigma, and…
Our Place Peel – Rebranding
Reminding homeless youth they’re not alone. Our Place Peel is a non-profit agency that provides shelter, support and hope for homeless and at-risk youth in the Region of Peel. They came to Us looking for a modern refresh to their longterm brand. They needed a look and tone of voice that stood out, offered hope…
Us – Gifbaskets
Everyone gives gifts. We decided to give GIFs. During the 2022 holiday season, inflation in Canada was at an all-time high, and we didn’t want anyone to pick between gifts and groceries. We created an inflation-proof digital gift-giving experience called GIFBaskets.ca that allowed users to send their friends and family custom baskets of GIFs instead…